Customers of the restaurant industry giant, popular burger Franchise that has over ten thousand outlets worldwide, Burger King can now buy their favorite meals while paying with bitcoins on the restaurant’s mobile application.
This news comes after customers of Burger King in Germany noticed an integration of cryptocurrency payment method on the Burger King’s mobile application which now features the Bitcoin option amid other alternatives like Visa card payments and PayPal.
According to a twitter crypto influencer, crypto Sara,
BREAKING: Burger King in Germany now accepts Bitcoin in their app!
Every day more than 11 million guests visit Burger King restaurants around the world. It’s the second largest fast food burger place in the world.
BTC accepted here, BTC accepted there, BTC accepted everywhere! pic.twitter.com/CiWXh7B6dB
— Crypto Sara (@AltcoinSara) September 1, 2019
Burger King, whose progenitor company was Insta-Burger King, is a burger franchise which sells hamburger, chicken, French fries, desserts, milkshakes, and salads to customers at more than ten thousand locations across the globe, also having plans of substantial growth across China, Russia, India and Brazil for an extra 3000 outlets.
Burger King Partners With Tillster For A Mobile Payment Solution
According to a report by retail dive, Burger King built a mobile application in order to quickly scale up in payment. At the time, Burger King partnered with Tillster, a San Diego mobile payment solution company in order to adjust to their ever-growing customer base and their demands for a rapid, scalable payment system.
According to Perse Faily, CEO of Tillster, San Diego, CA,
“When used and implemented, mobile payments provide advantages to both, the brand and the consumer, enabling a two-way dialogue as opposed to a one-way transaction,” said Perse Faily, CEO of Tillster, San Diego, CA. “For consumers, they are able to utilize a convenient easy way to pay for their goods and opt-in to additional services that brands are developing, with Tillster’s help, such as loyalty programs, exclusive coupons, and other engagement tools.”
Now, in their pursuit of a more efficient and rapidly evolving payment options, Burger King in Germany has incorporated Bitcoin payments into their mobile platform.
In 2017, according to South China Morning Post, Burger King dived into the crypto space by developing native cryptocurrency issues to incentivize customers in Russia for buying hamburgers and sandwiches. With each purchase of the burger chain’s signature Whopper sandwich, customers can receive WhopperCoin, Burger King’s tokens via a digital wallet.