BlockchainDefender is the most recent service from ReputationDefender, the industry-leader in online reputation management. BlockchainDefender takes the services and experience of its parent company to serve companies and individuals in the blockchain and crypto world. The service works to assist projects, individuals and businesses with maintaining their reputation, allowing for positive first impressions on their own potential customers or investors.
ReputationDefender already has a stellar status in the world of online reputation management and BlockchainDefender builds on this, applying the strategies and skills from the parent company to the crypto industry. Specifically, BlockchainDefender has four main categories of customers: individuals, ICOs, blockchains and exchanges. Each of these categories receives its own strategies, although there is also significant overlap in the methods BlockchainDefender uses for various customers. There is also additional personalisation for each customer depending on their specific needs, project and current online reputation.
The main services from BlockchainDefender
Although each customer receives a personalised service from BlockchainDefender to fit their particular situation, most customers take advantage of four key services. These include extension of global reach, increasing brand visibility, improving autocomplete suggestions, and enhancing search results.
The last two key services go hand-in-hand, as they are typically responsible for the first impression a company or individual makes, particularly in this online-focused world. Before investing in an ICO or choosing to use a crypto exchange, most people Google the company and the individuals behind it. If they see positivity in the search results, this increases the likelihood of investment. BlockchainDefender works to ensure that a customer’s search does indeed result in positive autocomplete suggestions and results by increasing the amount of favourable content to naturally displace any negative items.
Global reach is crucial for any company but particularly those in the blockchain and cryptocurrency world due to this sector’s decentralised nature. BlockchainDefender utilises its experience from ReputationDefender to enhance the reach of customers around the world, for example by offering content in multiple languages.
An improvement in brand visibility allows BlockchainDefender customers to have a favourable reputation in place, ready to counter any potential negativity that arises via reviews or other content. By already having a positive reputation, companies can minimise the impact of a single unfavourable article or review online.
Using ReputationDefender as a guide
Since BlockchainDefender is a service from ReputationDefender, the team is able to take advantage of the parent company’s 12 years of experience. With the skills and strategies of the industry-leader in online reputation management under its belt, BlockchainDefender can confidently offer reputation management to those in the blockchain space.