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Ex‑FSL Leader Launches TrendsDotFun to Tokenize Social Media Posts
A new social Protocol Trends has launched with massive support from leading web3 figures including Solana co-founders and prominent VCs. Here's what it is
Trends:- A former Find Satoshi Lab (FSL) leader Mable Jiang has announced the launch of a new social protocol project – called Trends. The project currently in its beta launch aims to create an X-based Information Capital market by tokenizing X posts and making them tradable.
The project unveiled on July 17 has reportedly received backing from leading founders and VCs. This includes Solana co-founder Anatoly Yakovenko, Magin Eden co-founder Zhouxun Yin, Multicoin Capital co-founder Tushar Jian among other big names.
Solana co-founder Supporting Trends Launch | Source: X Post
How Trends’ X-based Market Works
Mable Jiang’s Trends is built on the idea that information itself is an asset class, with price discovery and liquidity. It aims to turn every social insights shared on its social protocol into financial instruments. This is ultimately aimed at helping reward curators and authors while creating a genuine market for information.
Unlike conventional social platforms driven by opaque algorithms, TrendsDotFun empowers its community to nominate any X post for tokenization. Once a post is nominated, it is minted on Solana with a unique on‑chain identifier, fixed supply, and built‑in royalty mechanics.
Each tokenized post is then listed in an on‑chain marketplace where users can buy and sell its NFT. Each piece of content will form its own curve and have its own market tied volatility and spike.
Supply and demand would determine the price – if a community believes a particular insight will prove valuable, they bid up its token, effectively “backing” that information. In this way, when a user would nominate or purchase a tokenized post, they’ll curate rewards. Original authors may also receive a royalty each time their NFT changes hands, aligning incentives between creators and consumers.
The launch of TrendsDotFun marks a bold and another decentralized step in the evolution of on-chain social and information markets. By enabling users to tokenize and trade high-signal social media posts, the protocol has introduced a new asset class.
It also follows a coming up of similar decentralized projects aimed at supporting the creator’s economy in the age of AI. Trends’ founder Mable Jiang himself said, “AI is pushing the cost of content production toward zero. When views, likes and even entire posts can be botted for pennies, on-chain capital becomes the one scarce, transparent signal of real consensus. ”
The upcoming launch of Rumble Wallet in partnership with MoonPay and Tether stakes is also a move in the similar direction.
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About Author
With over four years of experience in covering and tracking the financial markets, Sneha Agrawal is a dedicated Crypto Journalist and Editor with passion for researching and writing the crypto pieces. She is currently leading the Brandtalk section, here at CoinGape. She likes to keep track of political, legal and financial happenings all around the world - without which she deems her day incomplete. Apart from her Journalistic endeavours, she is a solo traveler, museum goer, and a keen reader of books.
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