MicroStrategy 2.0 : All you Need to Know About New Crypto Venture Firm
MicroStrategy 2.0:- Bitcoin’s significance as a strategic asset has grown significantly. Today only it surpassed Google’s market cap to become the fifth-largest asset with $1.862 trillion in market value.
As it continues to rally and push further, major investment firms are continuing to scale their Bitcoin Acquisition strategy.
Michael Saylor’s MicroStrategy, now rebranded as Michael Saylor, has been accumulating Bitcoin since 2020. As of April 2024, the company holds 214,400 Bitcoins. It has now become the world’s largest corporate holders of Bitcoin, its primary treasury reserve asset.
In a move attempting to create its alternative,US Commerce Secretary Howard Lutnick’s son has also jumped into it. His son, Brandon Lutnick, has partnered with Tether, Bitfinex and SoftBank to form a MicroStrategy rival – 21 Capital.
Lutnick’s New Crypto Venture with SoftBank and Tether
The influential wall street figure, Brandon Lutnick, currently serves as the Chairman of Cantor Fitzgeral, LP. As per the Financial Times report, Lutnick’s new SPAC venture, 21 Capital, will be sponsored by Cantor only.
Jack Mallers, Founder and CEO of Strike, will lead 21 Capital at the helm.
Cantor, the investment banking firm, has created a black check company, Cantor Equity Partners, to drive the operations of this new crypto venture.
Proud to play a role in the extraordinary partnership between @Tether_to and @SoftBank – two visionary companies shaping the future.
Twenty One, which will combine with $CEP, was formed to tap into the accelerating global demand for Bitcoin and its growing institutional…
— Brandon Lutnick (@Brandonlutnick) April 23, 2025
It had reportedly raised $200 million in January and plans to recieve $3 bn in Bitcoin from its partners. The trio consortium of its partner includes Tether and Bitfinex, SoftBank. Each will contribute:
1. 1.5 bn of BTC – Tether
2. $900 mn of BTC – SoftBank
3. $600mn of BTC – Bitfinex
On Tuesday, Bitcoin Price surpassed $91,000 – for the first time since March 2. Going by its current price, number of Bitcoins 21 Capital will see in contributions will be roughly around;
1. Tether: $1.5 billion / $91,000 – 16,484 BTC
2. SoftBank: $900 million / $91,000 – 9,890 BTC
3. Bitfinex: $600 million / $91,000 – 6,593 BTC
Thus, 21 Capital will launch with around 40K BTC in its treasury. This would make it the third-largest Bitcoin treasury in the world behind Grayscale and Tesla.
Once merged, 21 Capital will convert its bitcoin holdings into publicly traded shares priced at $10 each. In the share-issuance calculation, it will value Bitcoin at $85,000 per coin for public investors.
According to 21 Capital, this will lower the barrier to large-scale bitcoin exposure without direct crypto custody unlike MicoStrategy. Its share-pricing formula does highlights the vehicle’s bullish long-term outlook on bitcoin’s price trajectory.
Can it Become MicroStrategy 2.0
Lutnick’s investment vehicle, 21 Capital, has been dubbed as “MicroStrategy 2.0”. This is because of its aim to replicate MicroStrategy’s treasury-bitcoin accumulation strategy at institutional scale.
MicroStrategy pioneered the corporate-treasury-bitcoin model in 2020. It raised capital via debt and equity to amass over 528,000 bitcoins at an average cost of $66,385 each.
21 Capital seeks to replicate and scale this playbook. It aims to use convertible bonds and private-placement equity alongside its SPAC proceeds. As per the information available, it is expecting to raise $350 million in convertible bonds and a separate $200 million private equity for its BTC purchase. placement
However, this is mirroring MicroStrategy’s own “21/21 Plan”. It targets $42 billion in combined equity and fixed-income raises over three years. On the surface, ‘Strategy’ of both the firms may appear the same, but in the long term, it is the execution that will determine its fate.
21 Capital’s Mammoth Task – Market Volatility
Executing bitcoin acquisition strategy on a large-scale comes with certain financial risks. Despite booming Bitcoin gains, MicoStrategy has reported four consecutive quarterly net losses, including a $1.17 billion loss in fiscal 2024,
Though its bold strategy has earned the firm NASDAQ-100 inclusion, success of such firms is subject to market volatility.
There’s a growing spree in the development of such firms. Recently, Kraken Executives acquired Janover to push their acquisition strategy but for Solana.
Thus, the fortune of 21 Capital will be directly tied to the long-term price trajectory of Bitcoin. If bullish, its boon. But if bearish for long-term, it can doom.
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