09 May, 2022
UFC Strike announced it will accompany each new round of fights with the release of a new NFT drop.
UFC NFTs are the result of a partnership between Dapper Labs and Endeavor Group Holding.
The world’s most famous MMA organization has over 625 million fans and 178 million social media followers.
UFC Strike dropped its first NFT collection on 23rd January 2022.
UFC President Dana White said, “It’s been unbelievable. Everything that we’ve put on sale has sold out in minutes.”
UFC players will receive 50% of proceeds from the sale of the UFC Strike NFTs.
UFC Strike named Brandon Royval as the Fandom Moment of the UFC 274.