Bitcoin Price Set for $100K Breakout as Trump Media Files Trademark for $250M Crypto Investment

Bitcoin price consolidated above the $96,000 level over the last 48 hours, as markets stabilize after a week of sell-side pressure from US-China trade war. Critical BTC trading metrics have flashed positive signals as Trump Media announced trademark filing for its crypto-focused investment product, hinting at more bullish action for BTC in the near-term.

Bitcoin Price Stabilizes at $96,000 as Bearish Headwinds from U.S.-China Trade War Subside

Bitcoin (BTC) has held steady above $96,000 over the past 48 hours, recovering from a week of intense sell-side pressure triggered by mounting tensions in the U.S.-China trade war. Despite geopolitical uncertainty rattling global markets, Bitcoin’s ability to maintain key support levels suggests strong institutional demand and renewed investor confidence.

Over the past month, Bitcoin price has experienced significant swings, with macroeconomic factors playing a crucial role in shaping market sentiment. 

The latest bout of selling pressure was largely attributed to fears of worsening trade relations between the two largest economies, leading to capital outflows from risk assets.

The chart above shows how BTC price has now consolidated around the $96,000 mark over the last 48-hours ending a rut of 5% losses during the week. Recent market reports suggest that Trump’s latest attempt to double down on crypto investments may have supported this bottom formation signal. 

Trump Media Files Trademark for $250M Crypto Investment Products

Trump Media and Technology Group (TMTG) has made a bold entry into the cryptocurrency sector, filing trademarks for six investment products designed to track Bitcoin, U.S. manufacturing, and the energy sector. 

According to a Reuters report on February 6, TMTG’s trademark applications include the Truth.Fi Bitcoin Plus ETF, Truth.Fi Made in America ETF, and Truth.Fi U.S. Energy Independence ETF. These products are expected to provide institutional and retail investors exposure to Bitcoin and key economic sectors, aligning with former U.S. President Donald Trump’s broader economic vision.

This comes just after the TMTG’s board approved the launch of Truth.Fi, a dedicated financial services and fintech brand. As part of its initial rollout, the company plans to commit up to $250 million in investments, which will be custodied by Charles Schwab.

Although TMTG has not yet filed for approval with the U.S. Securities and Exchange Commission (SEC), the company has already partnered with financial services giant Charles Schwab to launch three separately managed accounts (SMAs) focused on these assets. 

With the bearish tailwinds from the US – China trade war cooling off, this could potentially  further drive institutional adoption of Bitcoin and related assets, triggering increased buy orders from both retail and institutional traders.

Bitcoin Price Forecast: Close above $97,500 could spark $100K breakout

Bitcoin price prediction charts hints at potential breakout, after prolonged consolidation phase just below the $97,500 level.  A close above this level could trigger a bullish breakout towards the $100K psychological resistance, especially as volatility appears to be compressing within the channel’s range. The DC Channel upper boundary at $106,457 suggests a potential expansion if buying momentum increases, while the lower band at $91,231 serves as a key support level.

Volume analysis shows declining trading activity, which could indicate a period of accumulation before a decisive move. If Bitcoin breaches the $98,844 mid-channel resistance, the bullish momentum could accelerate, targeting the $100K milestone.

However, failure to reclaim this level may expose BTC to further downside risk, with $92K as the next key support. The overall trend remains cautiously bullish, with a break above $97,500 potentially igniting a fresh uptrend, while a rejection could lead to extended sideways movement or a retest of lower support zones.