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Apple Shuts In-House Making of Watch Displays After Previous AI Prioritization

Apple has chosen to scrap its efforts to produce smartwatch displays internally, resulting in some job loss due to operational change.
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Apple Shuts In-House Making of Watch Displays After Previous AI Prioritization

Highlights

  • Apple is ending another costly R&D project by bringing a stop to a protracted attempt to design and create its in-house wearable displays.
  • Apple had previously shifted some employees to its artificial intelligence project and discontinued working on its electric vehicle project.
  • The tech giant has also decided to go for some job cuts due to this change in operational plans.

Apple has decided to shut down plans for the in-house manufacturing of smartwatch displays. According to a Bloomberg report, the tech giant has also decided to go for some job cuts due to this change in operational plans. Apple’s move comes right after it had previously closed its EV segment to focus more on AI.

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Apple to Stop Creating Its Own Wearable Display

Bloomberg highlights that Apple is ending another costly R&D project by bringing a stop to a protracted attempt to design and create its in-house wearable displays. The report claims that the corporation has discontinued an internal initiative to produce panels with microLED technology in recent weeks. The displays, which had more vivid and brighter images, were supposed to be included in a later iteration of the Apple Watch before possibly being used in other devices.

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Apple Prioritizes AI over EV

Today’s reports on Apple’s decision to close the in-house wearable watch set manufacturing come right after Apple had announced shutting its EV manufacturing plans to focus on AI. Apple had previously shifted some employees to its artificial intelligence project and discontinued working on its electric vehicle project. The EV industry is currently experiencing a precarious trajectory, which coincides with the EV operations stoppage.

With its decision to leave the electric vehicle business, Apple is probably going to shift its attention to AI goods going forward. The decision was made in response to tech corporations’ attempts to profit handsomely from artificial intelligence services. Google has already unveiled an updated version of its AI-powered Gemini for Workspace. Microsoft is likewise bolstering its AI product portfolio with important additions in the same contest.

Apple to Also Cut Jobs

After deciding to end another costly R&D project, Apple might be reducing its workforce slightly. Tech layoffs that had started in 2022, have still grappled with the industry terribly. However, Apple was one of the only big names that did not heavily reduce its workforce. It did cut a few positions in its corporate retail teams back in early 2023, but that was still small as compared to its peers. Today’s layoffs make it the second for the company in the past two years.

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