Just-In: Binance Establishes Another Regional Hub In Europe Amid US Spat

Binance opens a new regional hub in Georgia to boost talent acquisition, promote blockchain education, and accelerate crypto adoption in the Eastern Europe and Western Asia region, the exchange said on Monday. The move comes after Binance announced strategic partnerships, initiatives, and community events in crypto-friendly Georgia.

In an official blog on March 27, Binance announced opening a hub for boosting crypto, blockchain, and Web3 adoption in Georgia. The exchange commits to adding dozens of more jobs with massive hiring, facilitating educational initiatives, and strengthening crypto development of Georgia.

The strategic location between Europe and Asia, crypto-friendly regulators and rules, and innovation makes Georgia as the most important country for Binance. The exchange criticized the U.S. regulatory crackdown against crypto and regulators’ objection to the Voyager-Binance.US deal, continuing work on its offshore expansion.

“For Binance, Georgia is an important point on our map. To date, we have held three community meetups here, with more than 2,000 people attending in total. We see a huge potential and interest, both from the crypto community and businesses, in the development of digital assets in the country,” said Vladimir Smerkis, Binance’s regional director.

Binance Expanding Presence in Georgia

Binance’s plan to open a new regional hub in Georgia followed strategic partnerships, multiple cooperations with public and private entities, and a series of community events.

The developments include partnership with crypto payment gateway CityPay, strategic collaboration with the Georgian Innovation and Technology Agency (GITA), the Binance Charity initiative to support women-focused Web3 education, and a BNB Chain hackathon this year.

In November, Binance’s CEO Changpeng Zhao (CZ) visited Georgia and met with Prime Minister Irakli Garibashvili and the local business and crypto communities.

Binance has its headquarters and European hub in Paris, France, with a presence in many European countries. The exchange has another regional stronghold in Kazakhstan.

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