Binance:- Crypto exchanges are increasingly moving beyond digital assets. Today, the exchanges are now offering every asset from oil and perps to particularly US equities.

In an update evident of that shift, the world’s largest cryptocurrency exchange, Binance’s stock trading service has crossed $1 billion in assets under management (AUM). The data is significant because the AUM was reached within its first 30 days of launch, while generating more than $3 billion in trading volume since going live on June 1.

The platform also recorded average daily inflows of $42 million. This reflects early demand for access to U.S. equities through a crypto-native platform.

Binance Stcck trading AMU
Binance Stcck trading AMU

What is Binance’s Stock Trading Service

Launched on June 1, Binance’s stock trading service enables eligible users to buy and sell more than 7,000 U.S.-listed stocks and exchange-traded funds (ETFs) directly through the Binance app.

The offering removes some of the hurdles associated with opening a conventional brokerage account, particularly for users in international markets.

Interestingly, as per its Press Release, Binance’s stock trading service operates through a regulated brokerage framework rather than directly holding customer securities. The offering is provided by Nest Trading Limited, which acts as the introducing brokers. Meanwhile trades are executed, cleared and custodied by a third-party licensed brokerage partner.

As part of stock trading feature, users become the beneficial owners of the shares they purchase, with investments funded in USDC. Supported crypto assets such as BNB and USDT are automatically can also be converted into USDC at the time of purchase.

The platform also offers multiple trading sessions. This includes regular market hours, extended-hours trading and, for selected securities, overnight trading. It gives access to U.S. equities for up to 24 hours a day, five days a week.

Unlike many traditional brokerages, Binance does not charge commissions on stock trades. Instead, it applyies a platform fee or spread depending on the order size.

Boost for Expansion

The service is part of Binance’s broader expansion beyond cryptocurrency trading. Earlier this year, the exchange launched bStocks, a product offering tokenized exposure to U.S. securities. bStocks also crossed $100 million in assets under management within two weeks of launch.

Together, the two offerings signal Binance’s ambitions to evolve beyond a cryptocurrency exchange and become a multi-asset investment platform, competing not only with digital asset exchanges but also with traditional brokerages.