According to a recent report, Bybit is considering an exit from the UK market. This move comes as the Financial Conduct Authority (FCA) prepares to implement new marketing rules effective October 8. Consequently, Bybit CEO Ben Zhou has expressed that these rules could potentially force the company to withdraw from the UK.
Significantly, these rules are causing ripples across the broader crypto market. The FCA has also contacted significant players like OKX and Binance regarding their compliance plans. Additionally, Luno, another cryptocurrency exchange, plans to restrict specific services starting two days before the new regulations take effect.
The upcoming laws aim to redefine financial solicitation in the crypto space. Specifically, the FCA has made it challenging for companies to engage in ‘reverse solicitation,’ a tactic many employed to skirt past previous regulations. Moreover, the FCA aims to protect average investors by ensuring crypto advertising is “clear, fair and not misleading.”
The FCA’s new guidelines will also ban “refer a friend” bonuses and implement a cooling-off period for new investors. Industry insiders like Gabriel Shapiro of Delphi Labs note that these changes could particularly affect centralized exchanges, possibly hindering the crypto adoption rate. However, the FCA faces challenges in enforcing these rules on decentralized exchanges.
While some stakeholders argue that the new policies could stifle market growth, the FCA insists that their primary goal is investor safety and market transparency. Hence, as the October 8 deadline looms, crypto firms like Bybit are weighing their options.
For Bybit, the most likely course of action is an exit from the UK market altogether. As these new regulations unfold, the crypto industry is bracing for significant operational shifts, especially in the UK.
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