Japan’s Metaplanet Taps Eric Trump For Bitcoin Push

Japan-listed firm Metaplanet has once again made headlines with its recent announcement to appoint Donald Trump’s son, Eric Trump. The firm said that it has formed a Strategic Board of Advisors while revealing Eric Trump’s entry. This move is expected to boost the firm’s position among the global players’ Bitcoin push.

Metaplanet Appoints Eric Trump To Advisory Board

The company announced Vice President of the Trump Organization, Eric Trump’s appointment as the first member of its Strategic Board of Advisors. The company believes his expertise in real estate, finance, and brand development will be instrumental in shaping its Bitcoin-focused strategy.

Simon Gerovich, Representative Director of the firm, expressed excitement about Eric Trump’s Bitcoin advisory role. He stated that Trump’s experience in global business and deep appreciation for the Bitcoin community would help boost Metaplanet’s Bitcoin strategy. This move highlights Metaplanet’s commitment to assembling top-tier advisors to enhance its growth. Commenting on the appointment, Gerovich noted:

“His business acumen, love of the Bitcoin community, and global hospitality perspective will be invaluable in accelerating the company’s vision of becoming one of the world’s leading Bitcoin Treasury Companies.”

The advisory board will include thought leaders and Bitcoin advocates worldwide. The company’s aim is to integrate influential voices to strengthen its standing as a leader in the Bitcoin economy.

Eric Trump’s Crypto Advocacy

Eric Trump has gained notable traction in the crypto market lately, especially after his father Donald Trump’s election win. Last month, he made headlines urging investors to buy the dip amid the crypto market crash. This call for more Bitcoin adoption has also sparked hopes among many market participants.

Besides, the Vice President of the Trump Organization has also gained notable traction due to his bullish remarks on the broader market. He has also actively promoted the Trump family project World Liberty Financial, which has also made significant investments in many cryptocurrencies.

Metaplanet’s Bitcoin Strategy Gains Momentum

The company has been steadily increasing its Bitcoin holdings, positioning itself as a major player in the digital asset space. The firm’s decision to create a high-profile advisory board aligns with its goal of becoming one of the world’s top Bitcoin treasury firms.

Meanwhile, the firm, often regarded as Japan’s MicroStrategy acquired 162 BTC last week, following which Metaplanet stock price went up significantly. Besides, after its latest announcement, the firm’s stock shoots up 17% to JPY 4,730.00.

Meanwhile, the reason it is often called Japan’s MicroStrategy is because of its similar move to Michael Saylor’s firm. MicroStrategy has been actively investing in BTC. Recently, Michael Saylor’s firm announced plans to raise $500 million to buy more Bitcoin, reflecting the company’s commitment to the flagship crypto.

How’s Bitcoin Price Performing?

BTC price today was down more than 2% amid a broader crypto market downturn and exchanged hands at $84K. The flagship crypto’s one-day volume also fell plunged 32% to $25 billion. BTC has hovered between the $86.4K and $83.6K levels over the last 24 hours.

The crypto market has faced volatile trading lately despite the global shifting focus towards digital assets. The waning risk-bet appetite has kept BTC between $81K and $84K over the past seven days. However, experts remained optimistic given the recent global push from leading players like MicroStrategy and Metaplanet with Eric Trump’s guidance.

Besides, other key players are also shifting towards a Bitcoin treasury adoption strategy. For context, Nasdaq-listed biopharmaceutical firm Atai Life Sciences recently disclosed plans to launch a Bitcoin Treasury Strategy. Having said that, it appears that the growing adoption could help in a strong recovery for the asset.