Crypto News

Michael Saylor’s Strategy Hints It Will Keep Buying Bitcoin, Citing 2022 Bear Market Playbook

Michael Saylor's Strategy cited its Bitcoin buys during the 2022 bear market as it hinted at more buys despite current market conditions.
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Michael Saylor’s Strategy Hints It Will Keep Buying Bitcoin, Citing 2022 Bear Market Playbook

Highlights

  • Strategy noted that it bought Bitcoin during the 2022 bear market even when its portfolio went underwater.
  • The company is again facing the risk of its portfolio being in the red amid the Bitcoin crash
  • BTC critic Peter Schiff has criticized Strategy's business model, predicting that the company will go bankrupt.

Michael Saylor’s Strategy, previously MicroStrategy, has indicated that it plans to continue its Bitcoin accumulation despite concerns of a bear market. This comes amid the BTC decline, which now puts the company at risk of watching its portfolio go underwater.

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Strategy Reaffirms Commitment To Keep Accumulating Bitcoin

The company, in an X post, hinted at plans to keep buying Bitcoin despite bear market jitters. This came as it alluded to the 2022 crypto winter, when their average cost basis was $30,000 while the BTC price traded almost 50% below it at $16,000.

Despite that, Strategy doubled down and bought more Bitcoin rather than selling, despite its unrealized losses back then. As such, the company is hinting that it plans to follow this same playbook no matter what happens this time around.

Notably, Saylor’s firm already looks to be adopting this playbook as the company has purchased BTC every week this month despite the flagship crypto being down almost 24% this month. As CoinGape reported, it made an 8,178 BTC purchase last week, its largest since July, and now holds 649,870 BTC at an average cost price of $74,433.

Just as during the 2022 crypto winter, Strategy is again at risk of seeing Bitcoin drop below the average cost basis of its BTC holdings. The flagship crypto is currently hovering just above $80,000, with veteran trader Peter Brandt predicting that BTC could drop to as low as $58,000 in this bear market.

Meanwhile, it is also worth mentioning that Saylor recently stated that Strategy’s commitment to Bitcoin is “unwavering.” He made this comment while addressing the MSCI index situation, with his company at risk of removal from key indices. “Index classification doesn’t define us. Our strategy is long-term, our conviction in Bitcoin is unwavering, and our mission remains unchanged,” he said.

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Peter Schiff Counters Saylor On “Indestructible” Comments

Bitcoin critic Peter Schiff has countered Saylor’s comments that Strategy is “indestructible” and can survive an 80% to 90% BTC crash. In an X post, the renowned economist stated that it is unlikely that Saylor’s claim is true.

He explained that shareholders won’t be fine with losing 90% of their investment. Schiff added that a potential 90% crash in Bitcoin would likely mean MSTR stock is trading at a huge discount to its mNAV, further amplifying losses.

Schiff had earlier described Strategy’s business model as a “fraud.” He remarked that regardless of what happens to Bitcoin, he believes that the company will eventually go bankrupt.

Also Read: Top Crypto Presales In November 2025

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Boluwatife Adeyemi

Boluwatife Adeyemi is a well-experienced crypto news writer and editor with a focus on macro topics, crypto policy and regulation and the intersection between DeFi and TradFi. He has a knack for simplifying the most technical concepts and making them easy for crypto newbies to understand. Boluwatife is also a lawyer, who holds a law degree from the University of Ibadan. He also holds a certification in Digital Marketing. Away from writing, he is an avid basketball lover, a traveler, and a part-time degen.

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Why trust CoinGape: CoinGape has covered the cryptocurrency industry since 2017, aiming to provide informative insights to our readers. Our journalists and analysts bring years of experience in market analysis and blockchain technology to ensure factual accuracy and balanced reporting. By following our Editorial Policy, our writers verify every source, fact-check each story, rely on reputable sources, and attribute quotes and media correctly. We also follow a rigorous Review Methodology when evaluating exchanges and tools. From emerging blockchain projects and coin launches to industry events and technical developments, we cover all facets of the digital asset space with unwavering commitment to timely, relevant information.
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