Will Threads App Sustain ‘Twitter Killer’ Tag?

Meta’s Mark Zuckerberg could not have asked for a better opportunity to launch the Twitter clone platform Threads app, which saw an impressive turnout of users on first day of release. Earlier, Elon Musk affected huge public disappointment by placing temporary restrictions on user activity, in a move that was clearly skewed in favor of the verified account holders. Twitter introduced a cap on the number of tweets each un verified user can access in a day, citing massive data scraping incidents on the platform. Hence, the Threads app launch could likely mean a ‘Twitter Killer’ is potentially in the market.

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Meta is trying to leverage the massive network of Instagram accounts to accelerate Threads app adoption. However, the app faces tough questions around privacy related concerns, considering the many allegations Facebook faced on user data protection around the world.

The Twitter Killer

In a latest, users signing up on Threads app have complained of the platform’s attempts to censor certain accounts right from the word go. In the first 24 hours, more than 30 million people have signed up for the Threads app. Meanwhile, it remains to be seen how the Meta app handles the data scraping problem, in the wake of the recent surge in usage of artificial intelligence based chatbots which require large volumes of data.

If you launch a so called “Twitter Killer” that censors people the second they join the app, it’s not really a “Twitter Killer” pic.twitter.com/kOq4KB5inR

— ALX 🇺🇸 (@alx) July 6, 2023

This is in addition to the personal information the Instagram linked platform may collect from its users, which is one of the major allegations Facebook and Instragram continue to face. The Threads App Privacy description on the Apple AppStore listed out the various metrics of personal data it collect: Health and fitness, financial information, contacts, browsing history, purchases, location and sensitive information.

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