Facebook Likely to Build NFT Features Alongside NOVI Digital Wallet

Published by
Facebook Likely to Build NFT Features Alongside NOVI Digital Wallet

Non-fungible tokens (NFTs) have taken the overall crypto market by storm this year. Tech conglomerate Facebook is looking to now dabble into the world of NFTs. Interestingly, this news comes just a day after Visa announced its CryptoPunk NFT purchase for a staggering $150,000.

It seems like big-tech players and financial giants are foreseeing a big opportunity in the NFT ecosystem. Speaking to Bloomberg TV on Tuesday, August 24, Facebook’s head of crypto and blockchain division David Marcus said:

“We’re definitely looking at the number of ways to get involved in the space because we think we’re in a really good position to do so. When you have a good crypto wallet like Novi will be, you also have to think about how to help consumers support NFTs. We’re definitely thinking about this.”

Marcus hasn’t been quite elaborative on what kind of NFT features will the NOVI digital wallet host. Also, just last week, Marcus confirmed that Facebook’s NOVI Digital Wallet is all set to launch in the major U.S. States.

Launching Along with Diem

Facebook Diem, previously popular as Libra, is the company’s most ambitious project in the FinTech space. Facebook has faced several pushbacks from regulators and lawmakers over the last few years.

However, the Diem project works independently as of now with Facebook still a partner in it. While Facebook’s NOVI digital wallet is ready for the roll-out, Marcus said that Facebook is willing to launch it alongside Diem.

As per the current plans, Diem is planning to offer a so-called stablecoin pegged to the USD. However, it’s unclear when the coin shall be introduced. Facebook wants that people should use its NOVI digital wallet to transfer Diem. This is to facilitate instant cross-border payments at a low cost.

Marcus stresses that the simultaneous launch of Diem + NOVI is essential to change the payments ecosystem. However, “as a last resort”, Facebook might consider launching the Novi wallet without Diem.

Advertisement

Share
Bhushan Akolkar

Bhushan is a seasoned crypto writer with over eight years of experience spanning more than 10,000 contributions across multiple platforms like CoinGape, CoinSpeaker, Bitcoinist, Crypto News Flash, and others. Being a Fintech enthusiast, he loves reporting across Crypto, Blockchain, DeFi, Global Macros with a keen understanding in financial markets. 

He is committed to continuous learning and stays motivated by sharing the knowledge he acquires. In his free time, Bhushan enjoys reading thriller fiction novels and occasionally explores his culinary skills. Bhushan has a bachelors degree in electronics engineering, however, his interest in finance and economics drives him to crypto and blockchain.

Published by
Why trust CoinGape: CoinGape has covered the cryptocurrency industry since 2017, aiming to provide informative insights to our readers. Our journalists and analysts bring years of experience in market analysis and blockchain technology to ensure factual accuracy and balanced reporting. By following our Editorial Policy, our writers verify every source, fact-check each story, rely on reputable sources, and attribute quotes and media correctly. We also follow a rigorous Review Methodology when evaluating exchanges and tools. From emerging blockchain projects and coin launches to industry events and technical developments, we cover all facets of the digital asset space with unwavering commitment to timely, relevant information.
Investment disclaimer: The content reflects the author’s personal views and current market conditions. Please conduct your own research before investing in cryptocurrencies, as neither the author nor the publication is responsible for any financial losses.
Ad Disclosure: This site may feature sponsored content and affiliate links. All advertisements are clearly labeled, and ad partners have no influence over our editorial content.

Recent Posts

  • 24/7 Cryptocurrency News

SEC’s Paul Atkins Pushes for On-Chain Capital Raising Without Uncertainty

Paul Atkins, Chairman of the U.S. Securities and Exchange Commission, delivered a keynote address at…

September 11, 2025
  • 24/7 Cryptocurrency News

SEC Delays Decision On Staking For BlackRock’s Ethereum ETF

The U.S. Securities and Exchange Commission has pushed back on its decision on BlackRock's application…

September 10, 2025
  • 24/7 Cryptocurrency News

SEC Delays Franklin Templeton Solana ETF Decision Until November

The U.S. Securities and Exchange Commission has extended its review of the Franklin Solana (SOL)…

September 10, 2025
  • 24/7 Cryptocurrency News

BNB Hits New ATH As Binance Partners With $1.6T Franklin Templeton

BNB hit a new all-time high above $904 today. The price boom was driven by…

September 10, 2025
  • 24/7 Cryptocurrency News

Crypto Market, S&P 500 Rally as PPI Data Fuels Rate Cut Hopes

The crypto market and S&P 500 are in the green following the PPI data release.…

September 10, 2025
  • Bitcoin News

Breaking: U.S. PPI Cools To 2.6%, BTC Price Rises

The U.S. PPI data has come in way lower than expectations, providing a bullish outlook…

September 10, 2025