In a recent partnership development, football star Cristiano Ronaldo and cryptocurrency giant Binance announced the CR7 ForeverZone NFT collection. This unique collection introduces 50,000 limited-edition mystery boxes set to enhance fan interactions in the sports and entertainment industries.
The essence of this venture is to bring fans closer to Ronaldo in the Web3 space. Each mystery box contains an exclusive NFT influenced by Ronaldo’s illustrious football career. Moreover, the collection boasts of 50 autographed footballs and jerseys. Additionally, there’s an exciting inclusion of 50 tickets to the anticipated Binance Blockchain Week. Notably, special NFTs reflect previous Ronaldo collaborations. Each set features a golden ticket NFT, offering fans a once-in-a-lifetime opportunity to train personally with Ronaldo.
Ronaldo expressed his enthusiasm for the project, emphasizing his enduring inspiration from his fans. He said,
“My fans have always been a source of endless inspiration to me, and I’ve always wanted to find a way to connect with them on a deeper level via sharing and interaction.”
Through the Binance partnership, he believes he has found a way to establish this profound connection and share a part of his legacy.
Ronaldo’s journey in the NFT space began after initiating a relationship with Binance last summer. He introduced his “CR7” NFT collection, showcasing seven animated sculptures across various rarity tiers. To offer fans unparalleled experiences on the Binance NFT platform. Additionally, he unveiled a second collection named “Forever CR7: The GOAT” later in the year. This collection celebrates digital renditions of some of his iconic goals.
Binance’s Chief Marketing Officer, Rachel Conlan, highlighted Ronaldo’s innovative approach in sports and beyond. She said,
“Ronaldo is making sports history as one of the best players of our time and leading the way in innovation.”
The collaboration underlines their collective vision of a Web3-powered future in sports and entertainment.
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