Elon Musk’s Cryptic Comment Over Disney & Bob Iger Sparks Speculation

Elon Musk's sarcastic jabs at Disney CEO Bob Iger and the firm's diversity efforts ignite speculation about his potential involvement, highlighting ongoing tensions.
By Rupam Roy
Updated May 28, 2025
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Highlights

  • Elon Musk's ironic remarks spark speculation about potential involvement with Disney.
  • Musk ridicules Disney's diversity efforts in an earlier social media post.
  • Previous tensions between Musk and Disney's CEO Bob Iger resurface with the recent comment.

Elon Musk, the enigmatic CEO of Tesla and owner of the social media giant X, formerly known as Twitter, has once again ignited a storm of speculation with his latest remarks on the social media platform. This time, Elon Musk’s target was Disney and its CEO, Bob Iger, as he took a sarcastic jab at the entertainment giant’s approach to diversity and inclusion. Notably, his remarks about joining Disney as an executive also sparked speculations in the technology market.

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Elon Musk Once Again Slams Disney & Bob Iger

Elon Musk’s recent post on the X platform has left many scratching their heads, as the tech mogul seemingly mocked Disney’s efforts towards diversity and inclusion. In a satirical tone, Musk proclaimed his excitement to join Disney as the firm’s “Chief DEI Officer”.

Meanwhile, in his post, he expressed his eagerness to collaborate with Disney CEO Bob Iger, and Kathleen Kennedy, to make Disney’s content “MORE woke.” This tongue-in-cheek remark was met with amusement from some users, including one parody account of Elon Musk himself.

Notably, this isn’t the first time Musk has targeted Disney and Bob Iger. In December 2024, Musk unleashed a scathing attack on Iger, demanding his immediate dismissal and accusing him of tarnishing Walt Disney’s legacy.

It’s worth noting that Elon Musk’s feud with Bob Iger dates back even further, with previous criticisms voiced during the New York Times DealBook summit in 2023. However, despite the controversy surrounding Musk’s comments, it’s clear that he isn’t backing down from his stance on Disney’s management.

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A Closer Look Into The Tussle

Elon Musk’s involvement in controversies related to Disney extends beyond mere verbal sparring. In February, Musk pledged to cover the legal expenses of Disney employees who felt discriminated against by the company’s diversity and inclusion initiatives.

Notably, the tech mogul referred to these standards as “mandatory, institutionalized racism and sexism,” sparking further debate within the industry. However, the tussle between Elon Musk and Disney intensified when the mass media firm, along with several other companies, decided to withdraw their advertising campaign from X citing Elon Musk’s “antisemitic and racist” comments.

Meanwhile, as Musk continues to make waves with his provocative statements, the spotlight remains firmly on the mass media firm and Bob Iger. While some view Musk’s comments as incendiary, others see them as a rallying cry against what he perceives as corporate hypocrisy.

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Rupam Roy
Rupam is a seasoned professional with three years of experience in the financial market, where he has developed a reputation as a meticulous research analyst and insightful journalist. He thrives on exploring the dynamic nuances of the financial landscape. Currently serving as a sub-editor at Coingape, Rupam's expertise extends beyond conventional boundaries. His role involves breaking stories, analyzing AI-related developments, providing real-time updates on the crypto market, and presenting insightful economic news. Rupam's career is characterized by a deep passion for unraveling the complexities of finance and delivering impactful stories that resonate with a diverse audience.
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