Breaking: MassMutual Insurance Firm Buys $100 Million Bitcoin ‘Insurance’

Prashant Jha
December 11, 2020
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CoinGape has covered the cryptocurrency industry since 2017, aiming to provide informative insights to our readers. Our journal analysts bring years of experience in market analysis and blockchain technology to ensure factual accuracy and balanced reporting. By following our Editorial Policy, our writers verify every source, fact-check each story, rely on reputable sources, and attribute quotes and media correctly. We also follow a rigorous Review Methodology when evaluating exchanges and tools. From emerging blockchain projects and coin launches to industry events and technical developments, we cover all facets of the digital asset space with unwavering commitment to timely, relevant information.
Man holding a phone with a bitcoin exchange rate

Massachusetts Mutual Life Insurance Co., a 170-year-old insurance company has bought $100 million worth of bitcoin as the hype around the top cryptocurrency has seen many other mainstream financial giants going big in bitcoin in 2020. The bitcoin purchase made by MassMutual however stands out from the rest, primarily because as an insurance firm their priority is to manage risk, thus it is a kind of approval that bitcoin is a truly global asset for mitigating risks.

The invested amount of $100 million is very small when we compare MassMutuals total investment of nearly $235 billion as of Sept. 30. However, the significance of an insurance company buying an asset just over a decade old which many believed would never succeed in the mainstream is bigger exposure than the amount of investment.

The news about MassMutual Bitcoin investment created a frenzy of the sort on Twitter, as many called it one of the biggest approval that bitcoin has arrived in the mainstream. Alexander Leishman, the founder of River Financial wrote,

This is massive news for Bitcoin. An insurance company buying Bitcoin from its general account is one of the biggest stamps of approval possible.

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More than 10 Publicly Traded Companies Now Hold Bitcoin

The list of traditional financial giants and publicly traded companies holding bitcoin on their company sheets has grown to more than 10. PayPal started it all this year when it announced that it will avail crypto trading and holding services from within its payment app. Many believe PayPal’s decision to allow for cryptocurrency purchase gave a massive boost to crypto adoption with its 286 million userbases.

PayPal’s decision was followed by a number of traditional giants and hedge fund managers openly showing their support for bitcoin as a hedging asset, be it BlackRock or Standard Chartered, the financial giants who once called bitcoin a Ponzi scheme, now believe the scarce digital asset is superior to gold.

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Investment disclaimer: The content reflects the author’s personal views and current market conditions. Please conduct your own research before investing in cryptocurrencies, as neither the author nor the publication is responsible for any financial losses.
Ad Disclosure: This site may feature sponsored content and affiliate links. All advertisements are clearly labeled, and ad partners have no influence over our editorial content.

Why Trust CoinGape

CoinGape has covered the cryptocurrency industry since 2017, aiming to provide informative insights Read more…to our readers. Our journal analysts bring years of experience in market analysis and blockchain technology to ensure factual accuracy and balanced reporting. By following our Editorial Policy, our writers verify every source, fact-check each story, rely on reputable sources, and attribute quotes and media correctly. We also follow a rigorous Review Methodology when evaluating exchanges and tools. From emerging blockchain projects and coin launches to industry events and technical developments, we cover all facets of the digital asset space with unwavering commitment to timely, relevant information.

About Author
About Author
An engineering graduate, Prashant focuses on UK and Indian markets. As a crypto-journalist, his interests lie in blockchain technology adoption across emerging economies.
Investment disclaimer: The content reflects the author’s personal views and current market conditions. Please conduct your own research before investing in cryptocurrencies, as neither the author nor the publication is responsible for any financial losses.
Ad Disclosure: This site may feature sponsored content and affiliate links. All advertisements are clearly labeled, and ad partners have no influence over our editorial content.