Could This Be the Year of Bank-Issued Stablecoins? Watch It Unfold at MERGE Madrid
Madrid, June 18, 2025 – With over 861 million users worldwide, the crypto sphere is gearing up for mass adoption. Thus, MERGE Madrid 2025, taking place at the iconic Palacio de Cibeles from October 7–9, is an unmissable opportunity to understand, anticipate, and lead the future digital finance- and blockchain-related space.
In its third edition, this time MERGE 2025 will bring in more than 3,000 attendees, 500 international organizations, and 200-plus keynote speakers, from central banks and financial institutions to leading blockchain protocols and emerging startups, and on to global corporations already using Web3 as a strategic avenue for innovation.
MERGE Madrid 2025: All Updates Are Here!
Even for non-crypto-native users, stablecoins are proving to be the genuine game-changer for blockchain technology. Société Générale and Deutsche Bank have already started corporate stablecoin initiatives in France and Germany. Banking consortia in the United States are debating cooperative stablecoin projects to improve scalability and efficiency.
The best forum for examining and discussing these advancements will be MERGE Madrid 2025, which will bring together native Web3 ecosystems and traditional finance. Santander, BBVA, BNP Paribas, TowerBank, Wenia (Bancolombia), and numerous other companies have confirmed their participation.
A Full Week of Vision, Tech, and Web3 Culture
This year, MERGE Madrid expands into a multi-layered experience, built around a weeklong program connecting every part of the ecosystem.
- October 7: MERGE Institutional will host exclusive roundtables with regulators, followed by a VIP cocktail.
- October 8–9: Business strategies, international regulation, digital finance, immersive art, cultural experiences, and Web3 adoption frameworks will all be covered in the main conference,
- October 10: MERGE Tech Summit, a full day of developer bootcamps, workshops, and technical sessions.
- October 11–12: The weekend Hackathon, where innovation comes to life.
This structure ensures representation from decision-makers and regulators to the developers building the future from code. MERGE transforms Madrid into a real bridge between institutional, technical, and creative worlds, shaping the future of the token economy.
The Bridge Between Latin America and Europe
MERG, by bringing together organizations, governments, and companies from both areas around Web3 innovation, Madrid solidifies its position as a key hub connecting Europe and Latin America.
The Central Bank of Brazil, the Central Bank of Argentina, the National Securities Commission of Argentina, the Digital Assets Commission of El Salvador, the European Banking Authority, and governments from Madrid and Buenos Aires, many of whom will return in 2025, have all been invited to previous editions.
Given that MERGE falls during Hispanic Heritage Week, this transatlantic relationship has particular significance, establishing Madrid as a hub for Ibero-American cooperation in decentralized economy.
A World-Class Speaker Lineup
MERGE is expanding in all directions, and this is also true of its speaker agenda. In order to present a comprehensive picture of the Web3 ecosystem, the 2025 edition includes more than 200 leading specialists and global C-level executives:
- Coty de Monteverde (Banco Santander), Francisco Maroto (BBVA), David Cunningham (Citi), Gabriel Campa (TowerBank), and Pablo Arboleda Niño (Bancolombia) are important personalities in traditional financial institutions. They are leaders in institutional investment and the adoption of crypto assets.
- Key figures driving infrastructure, DeFi, and the convergence of AI and Web3 will be in attendance, including Staci Warden (CEO at Algorand Foundation), Cassie Craddock (Managing Director UK & Europe at Ripple), Robby Yung (CEO at Animoca Brands), Eric Piscini (CEO at Hashgraph), Charles d’Haussy (CEO at dYdX Foundation), and Robert Drost (CEO at Eigen Foundation).
- Leading companies and fintech: The program includes executives who show the technical and strategic role of digital transformation, such as Michael Higgins (International CEO at Hidden Road), Esteban Sadurni (Director of Digital Assets and Blockchain at Checkout.com), Damu Winston (Global Head of Web3 Innovation at Amazon), Jaime de Mora (CTO for Startups & Unicorns at Microsoft EMEA), and Dotun Rominiyi (Technology Leader at London Stock Exchange Group).
Top-Tier Industry Support
Great events attract great partners. This year, MERGE is backed by leading organizations such as:
BingX, Bit2Me, Ripple, ATH21, Boerse Stuttgart Digital, ikigii by Towerbank, Arbitrum, Asensi Abogados, Avenia, BSV Blockchain, Chainlink, CryptoMKT, EigenLayer, Finreg360, Lace, Notabene, Parfin, Stakely, Taurus, TRM Labs, and WOW!?
Media Contact:
Eu Cabrera
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Carol Saab
Senior Account Executive & Media Relations
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About Merge Madrid
One of the most significant events in the Web3 and Blockchain space is Merge Madrid. Held at Madrid’s Palacio de Cibeles from October 7–12, 2025, it is a major gathering place for experts and fans of these cutting-edge technologies with the goal of uniting Latin America and Europe in one location and showcasing Madrid as a hub for innovation and technological advancement.
Combine By hosting a variety of cultural events across the city (concerts, art exhibits, culinary tours, and more), Madrid also aims to combine technology with culture while providing visitors with a taste of Spanish and Madrid culture.
Merge Madrid brings disruption to the table by acting as a connector of different realities (cultural, technological, and more): a place to find answers, alternative perspectives, and the unexpected—through the fusion of viewpoints, experts, and diverse sectors and regions.
- Claim: The global event that connects Latin America and Europe, Technology and Culture, around Web3.
- Attendees: 3,000
- Origin: Latin America and Europe
- Conference: Multiple stages, 3 days of talks with over 200 national and international speakers.
- Tech Summit: A dedicated day (October 10) for technically focused attendees, featuring workshops, bootcamps, technical panels, a demo day, and more.
- Exhibition Area: Over 3,000 m² with booths, NFT Gallery, Metaverse Area, and Tech Exhibition Hall.
- Culture: Concerts, art exhibitions, gastronomic experiences, and sports activities.
- Networking: Citywide networking events, 1:1 meetings, VIP dinner.
- Dates: October 7–12, 2025
- Location: Madrid, Spain
- Languages: English and Spanish, with live interpretation.
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